{"id":10382,"date":"2020-06-02T18:04:19","date_gmt":"2020-06-02T16:04:19","guid":{"rendered":"http:\/\/test.grupvivo.es\/2020\/06\/02\/el-mercado-de-cerveza-vino-y-bebidas-espirituosas-sufre-gravemente-el-cierre-de-la-hosteleria-2\/"},"modified":"2021-04-19T23:17:04","modified_gmt":"2021-04-19T21:17:04","slug":"el-mercat-de-cervesa-vi-i-begudes-espirituoses-sofreix-greument-el-tancament-de-lhostaleria","status":"publish","type":"post","link":"https:\/\/grupvivo.es\/distribuidora-bebidas\/index.php\/2020\/06\/02\/el-mercat-de-cervesa-vi-i-begudes-espirituoses-sofreix-greument-el-tancament-de-lhostaleria\/","title":{"rendered":"El mercat de cervesa, vi i begudes espirituoses sofreix greument el tancament de l&#8217;hostaleria"},"content":{"rendered":"<p><a href=\"http:\/\/grupvivo.es\/wp-content\/uploads\/2020\/06\/burbujas_juny_2020_05.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-10342 size-large\" src=\"http:\/\/grupvivo.es\/wp-content\/uploads\/2020\/06\/burbujas_juny_2020_05-1024x597.jpg\" alt=\"\" width=\"1024\" height=\"597\" data-id=\"10348\" srcset=\"https:\/\/grupvivo.es\/distribuidora-bebidas\/wp-content\/uploads\/2020\/06\/burbujas_juny_2020_05-1024x597.jpg 1024w, https:\/\/grupvivo.es\/distribuidora-bebidas\/wp-content\/uploads\/2020\/06\/burbujas_juny_2020_05-300x175.jpg 300w, https:\/\/grupvivo.es\/distribuidora-bebidas\/wp-content\/uploads\/2020\/06\/burbujas_juny_2020_05.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">L&#8217;impacte del tancament de bars i restaurants a conseq\u00fc\u00e8ncia del Covid-19 est\u00e0 enfonsant el consum de begudes alcoh\u00f2liques a Espanya, tal com confirmen les dades de la consultora Nielsen. Segons aquesta font, el consum d&#8217;aques- ta mena de begudes va suposar, de mitjana, entorn dels 166 milions de litres mensuals l&#8217;any passat en els locals de restauraci\u00f3 del conjunt del pa\u00eds.<\/p>\n<p style=\"text-align: justify;\">Despr\u00e9s del tancament de bars i restaurants, les dades indiquen que s&#8217;ha produ\u00eft un cert transva- sament de vendes al retail, tal com demostra el fet que en els punts de venda s&#8217;hagin comercia- litzat 34 milions m\u00e9s de litres de cerveses i vins i 172 mil litres de begudes espirituoses (en un total de 19 milions de llars) el mes de mar\u00e7 passat, coincidint amb l&#8217;inici del confinament. Es tracta, no obstant aix\u00f2, d&#8217;un \u201ctransvasament\u201d que no compensa el volum perdut d&#8217;un canal, amb m\u00e9s de 300.000 establiments, que aporta el 48% de les vendes\u2028totals de begudes alcoh\u00f2liques i que aconsegueix el 57% en el cas de les begudes espirituoses (brandi, rom, ginebra i altres licors). Aquest fet es deu, sens dubte, al fet que aquests productes estan clarament vinculats a una mena de consum fonamentalment social. En opini\u00f3 del director general de Aecoc, Jos\u00e9 Mar\u00eda Bonmat\u00ed, \u201caquestes dades confirmen les afectacions que per al conjunt de l&#8217;economia i per a bona part dels sectors integrats en Aecoc t\u00e9 el tancament de l&#8217;hostaleria, un sector clarament motor. Per aix\u00f2 \u00e9s fonamental treballar per a tractar d&#8217;agilitzar el pla de desescalada i reober- tura segura\u201d.<\/p>\n<p style=\"text-align: right;\"><a href=\"revistaaral.com\" target=\"_blank\" rel=\"noopener\">Revistaaral.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;impacte del tancament de bars i restaurants a conseq\u00fc\u00e8ncia del Covid-19 est\u00e0 enfonsant el consum de begudes alcoh\u00f2liques a Espanya, tal com confirmen les dades de la consultora Nielsen. Segons aquesta font, el consum d&#8217;aques- ta mena de begudes va suposar, de mitjana, entorn dels 166 milions de litres mensuals l&#8217;any passat en els locals [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":10363,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1301],"tags":[],"class_list":["post-10382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-burbujas-ca"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Admin\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/grupvivo.es\/distribuidora-bebidas\/index.php\/2020\/06\/02\/el-mercat-de-cervesa-vi-i-begudes-espirituoses-sofreix-greument-el-tancament-de-lhostaleria\/\" \/>\n\t\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.4\" 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